We specialize in writing about people doing interesting work in the non-profit sector, higher education and as entrepreneurs. Specific projects include: annual reports, alumni success stories, business bios and good news journalistic articles about philanthropic giving,
Full service project management of publications such as organizational newsletters, magazines, brochures and handbooks.
Deep-dive research into market trends, client demographics and a scan of the landscape to achieve a competitive footing. Research into prospective funders, their interests, past giving and capacity for new partnerships; government funding opportunities and application criteria.
The synthesis and distillation of large amounts of information into plain and accessible language.
In-depth conversations about your unique brand offering, and where you fit into the marketplace. At the end of this process you will have a clear description of your business and its value proposition (i.e., "why choose me instead of similar providers"), as well as a set of 3 to 5 key messages to use across all of your communications.
How and where you should communicate your messages, to whom, how often and using which key messages.